Roku reaches 100 million streaming households
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Roku Inc. said more than 100 million households are using its streaming platform, marking another milestone as the company continues to leverage that customer base to fuel its growing advertising business.
Roku, Inc. ROKU shares are slightly up on Thursday after the company surpassed 100 million streaming households worldwide in April. The broader market saw gains on Wednesday, with the Technology sector rising 0.
Roku Inc (NASDAQ:ROKU) heads into its Q1 earnings report with Jefferies raising estimates and maintaining a ‘Buy’ rating, lifting its price target to $140 from $135, implying about 40% upside. The analysts see the setup as increasingly supportive of a stronger-than-expected
Roku has officially surpassed 100 million streaming households globally, cementing its lead as the top TV operating system in the U.S. and beyond.